About Solar Choice

Since 2008, Solar Choice has been helped over 450,000 Australian homes and businesses make well-informed decisions about major energy products. With a strong track record in both residential and commercial markets, we bring transparency, independent advice and comparison tools to a rapidly evolving clean-energy sector. Solar Choice consistently receives great reviews from 100s of customers on Google, Product Review and Trustpilot.

What we do

We publish independent and unbiased content — articles, videos, and product reviews — designed solely to educate consumers. Our aim is to empower homeowners with the knowledge required to assess solar systems, battery storage, EV chargers and heat-pumps, and to choose what’s right for their home, roof-space, shading, usage and budget.

Our team also provides direct unbiased advice to homeowners and businesses through phone and email.

Online Quote Comparison Tool

Our unique online quote comparison tool has helped over 450,000 Australian homes compare Solar, Battery, Heat Pump EV Charger and Air Con quotes. We have created a vetted network of 400 trustworthy installers across every postcode of Australia that regularly maintain quote information on our quote comparison portal. The information on this portal is displayed transparently and fairly compared with no favouritism or sponsored results.

See a demo of our quote comparison tool.

Business Cases and Tender Management

Solar Choice’s in-house expert team can complete in-depth analysis and formulate unbiased recommendations for solar, battery, heat pump hot water systems and EV chargers. Our business cases form an independent source of truth that businesses can rely on to engage with the market.

Through our experience over 17 years of operation, we are well-placed to manage a tender process with a select group of capable and proven installation companies. Our role through this process is to sit alongside the business and empower them to make a well-informed decision on the supplier that best fits their needs.

Learn more about our commercial capabilities.

Our expertise extends into strata apartment buildings where we have directly assisted over 1,000 strata schemes in every state of Australia.

Learn more about our strata apartment capabilities.

How We Make Money

Solar Choice has designed a process where we can provide end to end assistance to homeowners and businesses without charging them a fee. This is how it works.

Residential

Through Solar Choice’s online quote comparison tool each customer has the option to select or be provided with up to 3 installers to provide a quote to them. These installers pay Solar Choice a small fee for the introduction. Importantly, there are no additional fees or commissions charged to the customer if they purchase. This model allows us to remain free to the consumer while aligning interests with facilitating good installer choices.

Commercial

Solar Choice provides business cases and tender management to businesses and strata projects through a broker model. If an installer is successful in winning a project through Solar Choice’s introduction, then they will pay Solar Choice a fee which is typically 5% of the project value. Importantly all installers that Solar Choice work with are on the same terms, so we have no financial incentive to promote on installer over another. This enables us to provide impartial advice to our clients.

Strata Projects

Due to the additional complexities and effort required to assess a residential strata building, Solar Choice charges an upfront fee to complete a business case assessment and feasibility study. This supports a detailed analysis and recommendation of multiple options and is informed by a survey across owners within the strata scheme.

Why we are different

  • We are committed to impartiality: Our content is editorially independent and does not favour any particular manufacturer or installer.
  • We believe in transparency: Our comparison platform gives consumers free access and choice, and our installer-introduction fee model means customers have no hidden costs.
  • We bring experience and credibility: Solar Choice has built a nationwide network of installers, developed our own quote-comparison systems and delivered thousands of residential and commercial solar outcomes
  • We serve homes, apartment buildings and businesses: Our services are designed for the everyday homeowner through to strata and commercial-scale installations, enabling tailored advice across markets.
  • We focus on education: Our mission emphasises helping consumers first understand what questions to ask, what system size makes sense, what trade-offs apply (roof shading, panel orientation, battery performance, etc), rather than simply pushing a product or installer.

Our history

Founded in 2008, Solar Choice began with the goal of providing Australian solar-energy consumers with market transparency and the tools to compare and choose. Over time we have built a nationwide installer network, created proprietary software to power our quote comparison tool, and supported thousands of homes and commercial clients in making confident clean-energy decisions.

Our installer network

Over the years Solar Choice has vetted over 1,000 installers across Australia to develop our curated list of installers that we are comfortable introducing to customers. Hundreds of installers apply to be part of Solar Choice’s network every year and our team is careful to select the best companies to support our brand and consistently deliver great outcomes for our customers.

We vet each company’s licenses, product quality, trading history and real world customer feedback before including an installer in our network.

More About Solar Choice